Industrial capitalism has treated workers like marionettes breaking down work into discreet, disconnected, repeatable actions. It loves uniformity and people who do what they"re told. Seth Godin’s new book, The Song of Significance,  challenges us to break free of these limiting mental models, many of which are still b

#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive tool. Erika Kullberg and Seth discuss the b

This is episode rerun with Seth Godin from Episode 157 In a world that changes at blinding speed, the difference between success and failure is often a question of learning to adapt in a way that will serve your customers. What are some of the most important differences between marketing in the past and marketing in 20

This episode is also available as  video on our channel  youtube.com/wholewhale  In this episode of the Whole Whale Podcast, host George Weiner sits down with Seth Godin, bestselling author, entrepreneur, and founder of GoodBids.org, to discuss how nonprofits can innovate their fundraising strategies and engage donors

Seth Godin is the author of 21 best-selling books, including: The Dip, Linchpin, Purple Cow, Tribes, This Is Marketing and most recently, Song of Significance. In this episode, we talk about: How to shift from a consumer to a creator One decision you can make to free up 100+ hours each month Two magical questions that

Seth Godin is one of the most influential writers and thinkers of our time. He is the author of twenty-one international bestsellers, and his work has been translated into over thirty-nine languages. In this conversation with Seth, we discuss his latest books, The Song of Significance and The Practice, and how we might