
The Knowledge Project with Shane Parrish
Master the best of what other people have already figured out. Each week, I learn from the best so you can apply their insights to your life. No fluff, no filler, just timeless conversations that make you smarter. Inspired by Charlie Munger's timeless advice: "I believe in the discipline of mastering the best that other people have ever figured out. I don't believe in just sitting down and trying to come up with everything on your own. Nobody's that smart." Subscribe now and start mastering what works.
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Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials (Outliers)
They weren’t employees. They were partners. Les Schwab didn’t build a company. He built a culture. This episode reveals how one small-town tire dealer scaled to $3 billion by turning customers into evangelists and employees into owners. Somewhere between changing his first flat tire and opening his 410th Les Schwab Tir
Shopify President Harley Finkelstein talks with Shane Parrish about treating every role in your life like a job you have to earn again each year. Harley shares why stepping down as COO was his hardest choice, the family motto that guides his daughters, and what makes someone good at storytelling. They discuss AI's real

Jimmy Pattison: Building a $16B Empire Without Connections, Capital, or Credentials (Outliers)
At 96 years old, Jimmy Pattison still runs his $16 billion empire personally. He’s built it over 63 years without outside capital or a college degree. He owns 100% of car dealerships, billboards, radio stations—even Ripley’s Believe It or Not—with a philosophy of: "No partners, no shareholders, no relatives." This ep
On her first day as CEO of PepsiCo, Indra Nooyi fired her general counsel. Then rehired him before dinner. It wasn’t a stunt. It was a signal. She ran a $200 billion empire the same way she ran her life: with surgical precision, uncompromising standards, and an allergy to corporate theater. But here's what separates t
The job was editor-in-chief. The goal was to become the platform. And she did. Once she made it to the top, she didn’t just edit Vogue. She reinvented the power structures beneath it. This episode unpacks how a British girl who couldn’t type built the most bulletproof career in media, survived five decades of disrupti
How do you build a high-performance culture without turning your company into the Hunger Games? Reed Hastings, co-founder and former CEO of Netflix, shares lessons from a career spent rewriting the rules—from severance as a management tool to “big-hearted champions who pick up the trash.” In this episode, he reveals ho