Rory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author. The world is evolving at an unprecedented pace. With the rise of AI, we're witnessing a collision between the old world and the new. As technology advances, the question becomes: how can inno

Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs Want me to give you some help with your content business? Book in a call with me to discuss working together: https://www.voics.co/schedule Asking Rory Sutherland what actually grows a business…  Most founders get this completely backwards. They obsess over s

In this episode of JUST Branding, we’re joined by the brilliant and delightfully unconventional Rory Sutherland, Vice Chairman of Ogilvy UK, TED speaker, and author of Alchemy: The Surprising Power of Ideas That Don’t Make Sense. Rory takes us deep into the world of problem framing, a powerful technique that flips busi

Rory Sutherland is a British advertising executive and is the Vice Chairman of the Ogilvy & Mather group of companies. SPONSOR. Augusta Precious Metals: our trusted gold IRA partners. Click to learn more: https://learn.augustapreciousmetals.com/trigger SPONSOR. Stash. Go to https://get.stash.com/trigger to see how you

Want your own Brand or Business Podcast? Try out our NEW Podcast Calculator: boxlight.io In this episode of Jimmy's Jobs, Rory Sutherland, one of the most original thinkers in business, joins the show to discuss the probabilistic nature of business, why businesses fail, and the critical role of marketing. They delve in

In this episode, Ben Kaplan sits down with Rory Sutherland, Vice Chairman of Ogilvy UK, to explore the fascinating intersections of behavioral science, marketing, and human psychology. Rory shares his insights on how small, seemingly insignificant changes can drive massive consumer behavior shifts and why reframing is