
London Writers' Salon
A deep dive into the habits, mindsets, tools, craft secrets and creative practices bestselling writers use to write novels, plays, poetry, and articles. Hosted by the co-founders of the London Writers' Salon, Matt & Parul.
Show episodes

#152: Margaret Heffernan — The Secret Weapon of Great Artists: Harnessing Uncertainty, Wandering & Creative Instincts That Machines Can't Create
What if uncertainty wasn’t something to fear, but your greatest creative ally? Dr. Margaret Heffernan—author, entrepreneur, and TED speaker—on how artists and writers thrive in chaotic times. We also talk about embracing the unknown, navigating AI-driven anxiety, and staying creatively resilient in a world that rewards

#151: Melissa Febos — The Art of Memoir: Turn Life Into Art, Undoing Shame, and Choosing The Artist’s Life
Celebrated writer and memoirist Melissa Febos on the art of the memoir, the alchemy of personal experience and literary craft, and how to turn the raw material of life into art. We also her latest book, The Dry Season, where she examines the solitude, freedoms, and feminist heroes Febos found during a year of celibac

Legendary Seth Godin, bestselling author of Linchpin, Purple Cow, The Dip, Tribes, and The Practice on wrestling with creative resistance, getting past self-doubt, and how to build a resilient creative practice that thrives—even in an age of AI We talk about:Why writing isn’t about talent—but about creating the conditi

#149: Tim Duggan – You Can Make Your Work More Meaningful, Plus How to Ideate And Write Bestselling Nonfiction Books
How can you make your life and work more meaningful? Bestselling author Tim Duggan on ideating and writing bestselling non fiction books, creating killer opening lines and plotting. We also talk about how to unclog our creativity, find meaning in our work and life through a simple hack. We discuss:Tim’s outlining and

#148: Mark Haddon — The Writing Habit That Changed Everything: Lessons from 18 Books, Creative Doubt & Writing Without A Map
Mark Haddon, bestselling author of The Curious Incident of the Dog in the Night-Time, A Spot of Bother, and The Red House on his process writing 18 books, including his latest book Dogs & Monsters, plus how he approaches success and failure. We discuss:Why writing begins before you start writingCreating strong beginnin

#147: Jane Friedman — The Publishing Industry is Changing. Here’s What Writers Should Know About Pitching, Platforms & Protecting Their Work
What does it take to craft a pitch that truly grabs attention in today’s publishing world? In this conversation, Jane Friedman—publishing industry expert and author of The Business of Being a Writer shares her journey into the publishing world and she shares her advice for writers looking to perfect their submission ma