“You are a lot more fortunate than everybody in the cemetery.” - Joe De Sena Today’s featured New York Times bestselling author is a father, husband, entrepreneur, ultra-endurance addict, and the Founder and CEO of Spartan Race, Joe De Sena. Joe and I had a fun chat about his books, his unconventional method of writing

Joe De Sena is the founder and CEO of Spartan, the world’s leading endurance sports brand. He has built Spartan into a global fitness and wellness brand, with a 10 million+ community of athletes across the globe. Under his leadership, Spartan’s portfolio of brands has grown to include Spartan Trail, DEKA, La Ruta, Toug

Joe De Sena is the founder and CEO of Spartan, the world’s leading endurance sports brand. Growing up in working-class Queens, De Sena has demonstrated an entrepreneurial spirit since his preteens. He built a multimillion-dollar pool cleaning business before moving to Wall Street, where he started his own trading firm.

On today’s podcast I had Joe De Sena on! Joe is the founder of Spartan Races and owns the Tough Mudder brand. This guy has had over 10 million people through his events, and that is absolutely crazy! His company is going to do over $100 million in revenue this year from all of the events! This is one of my favorite pod

​ @Joe De Sena   is the founder and CEO of Spartan, the world’s leading endurance sports brand. Growing up in working-class Queens, De Sena has demonstrated an entrepreneurial spirit since his preteens. He built a multimillion-dollar pool cleaning business before moving to Wall Street, where he started his own trading

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