Today, Mark joins Sales Lead Dog for a second time to talk about his recent book, "Belonging to the Brand: Why Community is the Last Great Marketing Strategy." Before the Covid pandemic, Mark predicted that the final frontier of marketing is community, and now, post-pandemic and in our current world, building community

In today’s episode, Simon breaks down how sales leaders can increase their market relevance in the context of today’s economy and ever-changing technologies. Simon also examines what it means for salespeople to be the educators of their companies and how salespeople can learn from other teams in their companies, creati

Jamie Shanks is the CEO of Pipeline Signals- a business built on making life easier for their clients. Based out of Toronto, Canada, Pipeline Signals does account monitoring, as well as map total addressable markets. This gives their clients valuable insights on where they can expand their pipeline, existing networks t

Donna Serdula pioneered the concept of LinkedIn profile optimization, realizing early on that the LinkedIn profile was so much more than just an online resume. A job change in 2006 led her back to LinkedIn as Donna looked for tools to help her build a sales territory. It was during this time she had her LinkedIn epipha