After starting out on a Ford Assembly line, Joe made a fortune starting and selling a digital marketing agency and serving as CEO of an automotive tech company. When he decided to stop drinking alcohol for 75 days to improve his health, Joe came up with the idea to create a new business. A non-alcoholic brewery with a

James Lawrence, "The Iron Cowboy," and Joe sit down to discuss many topics, including a part of his story that isn't well known, Ironman training, mental toughness, and so much more.  More info at https://www.notalmostthere.com https://www.gobrewing.com https://www.ironcowboy.com/ https://chicagosep.com/contact-patrick

🚨 The Forge Your Future Challenge is back – August 7–9, 2025! Join yours truly, Mike Vardy, for this free 3-day experience to reconnect with what matters, regain control of your time, and set your future in motion. Just two hours a day for three days—no fluff, just focus. Save your spot now: https://mikevardy.com/forg

Amy Purdy is the top-ranked female adaptive snowboarder in the U.S., a three-time World Cup para-snowboard gold medalist, the 2014 Paralympic bronze medalist, and the founder of Adaptive Action Sports, a nonprofit organization that helps youth, young adults, and wounded veterans with physical disabilities get involved

Dr. Wendy Wood is a best-selling author and Provost Professor of Psychology and Business at the University of Southern California. Given her research over the past 30 years, she is widely considered the world's scientific expert on habit formation and change. She has published over 100 articles, and her research has be

Jocko Willink is a retired U.S. Navy SEAL officer, co-author of the #1 New York Times bestseller Extreme Ownership, Dichotomy of Leadership, host of the top-rated Jocko Podcast, and co-founder of Echelon Front, where he serves as Chief Executive Officer, leadership instructor, speaker, and strategic advisor. Jocko spen