“I preach to people to stop linking net promoter to bonuses and stop making it into a target, which makes it the objective as opposed to a learning process,” says Fred Reichheld, New York Times best-selling author, customer loyalty guru, and creator of the Net Promoter Score management system. Fred and I chat about the

In this chat with my buddy and colleague, Shep Hyken, we discuss some of the concepts in his latest book, “I’ll Be Back: How to Get Customers to Come Back Again and Again.” Shep and I talk about measuring a customer’s willingness to come back to your business as an important success metric. I often stress to leaders th

As we all take this time to relax and express gratitude for the many things in our lives that are worth giving thanks for, even in this crazy time, it's my pleasure to replay one of the most special podcast shows we've had this year, which was with the incredible author, keynote speaker, and businessman, Tom Peters. To

In today's conversation with Guy Kawasaki, entrepreneur, author of 15 books, marketing expert, and Silicon Valley venture capitalist—we discuss some of the tactical ways that entrepreneurs and CEOs can navigate leadership during the uncertainties of the pandemic. This includes shifting business models, trying new thing

In today’s show, we’re joined by the New York Times Bestselling author and guru, Seth Godin, who's written over 19 books. He's the founder of Akimbo, and author of the popular, marketing-oriented, Seth's Blog.  Seth and I have a great conversation about leadership as he breaks down some of the "alphabets of humanity" f

Jeanne Bliss has been helping companies like Land’s End and Microsoft Corp create deeper bonds with their customers for 35 years. She has shepherded a whole new breed of leader into the marketplace, guiding over 20,000 leaders around the world to understand that improving lives should be their most important strategic