What is the concept of Laddering and  the 5 Whys ? How does one craft content that converts?Please explain with a case study or example. In an AI-driven era, how does content marketing need to evolve? How does one make content authentic, engaging, and relatable to engage both robots and humans? B2B Marketing: What is t

What is the Content Fuel Framework, and how can it generate an endless stream of story ideas? Can you share some examples of its different focuses, formats, and multipliers? How do you view the role of user-generated content in building a brand's presence? In "Prove It," how can strategies like corroboration, demonstra

Marketers are in the memory business. How are marketers leveraging this by carefully crafted branding experiences to reach our wallets and minds. Could you please elaborate this with examples ?  How should brands approach content creation (organic content) and leveraging influencers? How should brands co-create with cu

How is the creator economy evolving? What are the top trends about the creator economy to watch out  for marketers, advertisers ?  How does your company Rainshine develop new ways for creators to engage with audiences ?  How will  the verticals of the decentralized creator economy become  mainstream and mature.  And th

What’s the biggest challenge with public speaking? What should we start practicing tomorrow for public speaking? What daily exercises can we use to practice communication?How can we present better, online or in groups ? As a content creator, what are some key principles you followed to grow your channel? What can marke

How does the brain work ? The analogy of Elephant & Rider What are nudges, and why the default option  works ? How does partitioning work & how does putting in blocks create a new decision ? Why marketers should evaluate  the hot, cold empathy gap in the way that consumers make decisions?  Why marketers should be thoug