The Power of Personal Brand Pivoting, with Mark Schaefer

Growing as an entrepreneur and staying relevant in today's digital age takes more than just perseverance, it also means making a lot of big decisions on if you should stay the course or adapt to your surroundings. In this episode of YoupreneurFM, author and speaker Mark Schaefer joins the show to talk about how he's kept his personal brand top of mind in the industry, how he's grown as an entrepreneur and why he reinvents himself every five years. Mark and I go into how to stand out in today's world, the importance of purpose when it comes to growing and one of the biggest mistakes he has made as an entrepreneur. We also go into Mark's latest book, Known as he shares the process on how he decided the case studies within it. This was a great fireside chat with Mark and it was a pleasure having him on the show to prove that growth as an entrepreneur isn't one straight diagonal line upwards. There will be twists, turns and yes - pivots that lead you to become a better entrepreneur. Enjoy the show! Essential Learning Points From This Episode:How Mark has managed to revamp his brand within the industry.Mark talks about micro-pivots and how it keeps his entrepreneurial journey exciting.Chris and Mark talk about if there is a process for scaling a personal brand.How does Mark continue to be known in the next 5 years.Much, much more! Important Links & Mentions From This Episode: Mark Schaefer's websiteMark Schaefer on TwitterKnownJohn LoomerPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseYoupreneur Personal Brand Business Building Comunity Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!