On Storytelling, Problem-Solving & Star Wars (feat. Seth Erickson)

There are approximately 9 billion things to consider when you put your message out into the world. What the heck should you say? Which words should you use? Which persona should you play? Does everything have to be so dang dramatic/traumatic? What if folks don't like what you have to say? This week, Annie P. is joined by storytelling expert Seth Erickson. In this jam-packed episode, they discuss why so many marketing campaigns and memoirs miss the mark, the critical importance of emotion, and the role we play as mentors. Are you an Obi-Wan, a Yoda, or a Skywalker? *Parentpreneur advisory: this episode contains colorful language. Download the 1st chapter of Seth's brand new book, "How to Hack Humans," right here before it comes out this Friday, October 15th. Connect with Seth through his LinkedIn and Instagram. Tired of feeling sleazy when you sell - or avoiding "the ask" altogether? Annie P.'s free masterclass is for you.  For full show notes and more visit www.toolegitimatetoquit.com Extra Credit: Don't forget to subscribe wherever you listen to podcasts! New episodes drop every Monday. Reviews and ratings really help our little show grow, so thank you for the boost!