Grow Your Business Through Website Personalization

Why is creating a personalized shopping experience so important to your business? With the rise of online shopping, customers have come to expect a tailored and seamless experience that caters to their individual needs. Eric Melchor, a Personalization Ambassador at Optimonk, joins our host Diane Helbig to explain the benefits of improving your customer’s shopping experience through personalization which results in increased sales, more subscribers, and increased average order value. Eric Melchor is a personalization geek, mediocre tennis player, and Texas expat living in Romania. His background is in identifying ways to increase customer lifetime value through video and web personalization as well as partnership marketing. In addition to being the personalization ambassador for OptiMonk, he also hosts a podcast called Innovators Can Laugh where he learns from innovative startups in the European tech scene. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious You can grow thicker, healthier hair AND support our show by going to Nutrafol dot com and entering the promo code ACCELERATE to save fifteen dollars off your first month’s subscription – this is their best offer anywhere and it’s only available to US customers for a limited time. Plus FREE shipping on EVERY order. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.  Learn more about your ad choices. Visit megaphone.fm/adchoices