Allison Evelyn & Cathy Heller , Brand With Bite

Her Million Dollar Question (To Turn ANY Passion Into Big Money), w/ Cathy Heller

31 Mar 2020 • 55 min • EN
55 min
00:00
55:21
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Since well before our first Zoom call, I’ve been wow-ed by Cathy Heller in every way. Yes, Cathy has built not only one successful brand but her 2nd empire “Don’t Keep Your Day Job”, which has:  15 million podcast downloads Her best selling book on Amazon AND Audible  Has 41.5+ followers on Instagram.  But the metrics didn’t create Cathy.  Cathy’s unique, totally down-to-Earth approach changes lives and gathered this following who cheers her on again and again. If you want to learn to use your passion *no matter how creative or artsy* to make a great income and impact others positively, you HAVE to listen to this episode. Cathy has pivoted again and again and her mind-blowing story (which involves Lady Gaga) is going to shatter your limiting beliefs.  There are so many wisdom drops for anyone starting or growing their dream business, Cathy puts yoda to shame. Grab your karaoke machine and join this conversation to hear:  How feeling invisible as a child and a parent with depression motivated Cathy’s career Why Cathy almost getting a record deal (like she was IN the studio with Lady Gaga recording one of her most famous songs *hear which song in the episode*) led to an incredible path How an incident at the Cheesecake Factory led to a job making $100,000+ a year The genius way Cathy used her love of music to become a thought leader making BIG money, NOT as a rockstar Her part in Pretty Little Liars & marketing for McDonald’s Pivoting from a MAJORLY profitable business into Don’t Keep Your Day Job *how the name came to be* The shockingly easy way Cathy created the curriculum for her first class *at home, in less than 1 day* A story about her star vegan friend that’ll show you how to make offers that sell What happened before you were 8 years old + why it’s affecting your confidence and business success right now How Cathy actually felt about writing a book

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