Erik K. Johnson is the premiere coach when it comes to the art of podcasting, and is a nationally recognized talent coach, on-air personality and radio program director. In this episode, you’ll learn why podcasting is such a powerful marketing tool for coaches! What You’ll Hear In This Episode: -      The growth and ch

AFFILIATE PROMOTION THE LEGAL WAY We often talk about growing our audience, monetizing our show, and creating better content. But as podcasters and coaches, we don't often think about ensuring we are doing it all in a legal way. Talking about the legal aspects of your podcast is a lot like talking about taxes. It's not

HOW TO MONETIZE YOUR MESSAGE We know who we help and what we help them do. But, have you ever considered how you monetize your message? You might say, "Yeah, Erik. I'm a coach." Or you might say, "I help people find a new career or launch a business." Those concepts are "what" you do, and not necessarily "how" you do i

If you want to grow your audience and attract your ideal clients, you need to get in front of new prospects. You need publicity and visibility. If you keep talking to your current audience, your current email list and your current social media network, you won't grow. Those people are already in your circle. You need n

Let's talk about your image. What are you doing to make your podcast image stand out from the others? If you want to stand out in the sea of sameness in your niche, find ways to make yourself unique. When people hear your name, they need to think of something specific. That is the power of a unique podcast image and br

Writing a book using your podcast is a great opportunity to grow your influence and share your message. You are creating pages of content every week with your show that can be easily repurposed into a book. LAUNCH If you haven't launched your podcast yet, my next workshop will help you launch in 30 days. There are 6 st