Promote, Profit, Publish
Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…) You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go. The result….. You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place. Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!
Show episodes
Think of your brand operating system as the GPS for your business journey. It provides a clear roadmap, guiding your decisions and ensuring you stay on course towards your long-term goals. Join host Juliet Clark and Tiffany Neuman, founder of Your Legacy Brand™, as Tiffany empowers women entrepreneurs to create a legac
This is an actual workshop and a 90- minute podcast. For the best results, access our Youtube channel, Superbrand Publishing to follow along. Documents can be accessed at : www.platformplanning.com. Boss Up Your Blueprint: Planning for the Fearless! Are you ready to transform your ideas into a thriving platform to se
Client commitment is the cornerstone of a successful coaching practice. It's the unwavering dedication and trust clients have in their coach's ability to guide them towards their goals. Join Juliet Clark as she delves into the world of coaching with renowned expert Gretchen Hydo. Gretchen shares valuable insights on ho
When you go to TV shows or news programs, you will only get a few minutes to promote your book and rely solely on forgettable sound bites. In this fast-paced digital age, the best place to pitch your work and garner people’s interest is in long-form media. Juliet Clark chats with Jackie Lapin, who explains podcasts or
Juliet Clark dives into the fascinating world of ideas with guest Anne Riley, author of Dina: Nature’s Case for Democracy and The Human Idea. The conversation revolves around the concept of the "human idea" and its impact on society, exploring how ideas shape human behavior and the world around us. Anne Riley shares he
Press kits are important to an author. It is your marketing file that gets sent to the press, meeting and event organizers, podcast hosts, etc. The Zebra Ink is dedicated to championing the needs of indie authors and has been showing authors how to set up and use press kits for over eight years. Our directory of indie