Consumers today find brands through many online sources, including search engines and social media. And with the rise of hyper-personalized ads, consumers are constantly being bombarded with brands that seem to speak to their needs and interests. Given such a landscape, it’s becoming increasingly apparent that brands n

In this episode, I chat with Matt Johnson about his podcasting expertise and how he became MicroFamous. Matt runs a podcast launch & production agency. Matt is the author of MicroFamous and he is also the host of the podcast MicroFamous. Listen to this episode to hear Matt’s journey to becoming MicroFamous and how he i

Niche down. Matt Johnson, agency owner and author of MicroFamous, shares how to become more influential by narrowing down your target market.Niche down. Matt Johnson, agency owner and author of MicroFamous, shares how to become more influential by narrowing down your target market.

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. Matt runs a podcast PR & production agency based in San Diego, an international team that helps business coaches and consultants break in and dominate their niche through podcasting. Matt currently hosts niche business podcasts and recently launche

Podcasting can be a powerful marketing tool for your business, regardless of which side of the microphone you’re on. As a podcast expert, Matt Johnson teaches that everything comes down to the foundation of what is the clear and compelling idea of why people should listen to you. If your podcast doesn’t build a sense t