Why Top Marketers Are Building Revenue-First Playbooks, feat. Mehak Chowdhary

What’s holding marketing teams back from driving real growth? In this StrategyCast episode, you’ll get practical steps to connect your efforts to revenue, earn a true seat at the table, and turn marketing into your company’s growth engine! And don"t forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You"ll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details. ==Let"s Break It Down==05:18 "Marketing: From Service to Growth"11:00 Enterprise Brand Repositioning Insights14:45 Reevaluating Customer Understanding17:24 Marketing Impact Takes Time20:17 "Timing and Micro Optimizations"23:54 Measuring Marketing Visibility Challenge29:01 Bottom-Up Conversion Strategy32:09 Building Market Need and Trust34:00 DIY Data Tracking with Excel37:01 Basic Math for Business Strategy ==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast ==Leave a Review== Hey there, StrategyCast fans! If you"ve found our tips and tricks on marketing strategies helpful in growing your business, we"d be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!