Why Most Podcasts Fail (And What Works)

Why do most podcasts fail-while others grow trust, community, and clients? In this episode of Measure Success, Carl J. Cox interviews Tom Schwab, founder of Interview Valet. Tom shares real-world advice on why podcasting works best when it’s rooted in service and strategy—not ego. Learn how to avoid “podfade,” what metrics really matter, and how to grow your influence with clarity. 🎧 Tune in to explore why your voice matters more than your downloads-and how to share your message in a way that lasts.