
Measure Success Podcast
This is the Measure Success Podcast, which features top leaders on how they measure success in their business and life. We talk with CEOs, entrepreneurs, authors, and extraordinary high achievers. The host, Carl J. Cox, is the CEO of 40 Strategy. 40 Strategy guides leaders to take their organization to the next level by designing world-class strategic plans and keeping them accountable to get it done. Go to 40strategy.com to learn more. As an entrepreneur and executive, Carl has been with 7 different companies that have grown from 2x to 7x. Carl is the author of Lost at CEO, An Entrepreneur's Guide to Strategy. This book reached #1 Amazon bestseller in 12 separate categories at launch, and a must-read for entrepreneurs and leaders.
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Growth without purpose leads to burnout and misalignment. In this episode of the Measure Success Podcast, Mark Mears explains why purpose-driven growth is the key to building successful businesses and engaged teams. He introduces the Four-Leaf Growth Model, a framework designed to help leaders create businesses that th
Your brand is more than a logo—it’s the feeling people get when they interact with your business. In this episode, Jason Sherwood shares how businesses can build a bold, recognizable brand that attracts and retains customers. Key insights: ✅ Why branding is the foundation of business growth ✅ How to design a brand that
A business is only as strong as its team. Sean Glaze has worked with leaders across industries to improve teamwork, accountability, and communication. In this episode, he shares the mindset shifts and strategies needed to turn a group into a high-performing team. Key insights: ✅ Why most teams fail to work together eff
Growth is exciting—but without strong financial strategy, it can lead to cash flow issues and missed opportunities. Jody Grunden, co-founder of Summit CPA, explains how Virtual CFOs help businesses scale without financial blind spots. Key insights: ✅ How forecasting helps businesses avoid financial pitfalls ✅ The most
New U.S. tariffs have created real risks for businesses, but they’ve also opened a path for opportunity. In this episode, economist Dr. Bill Conerly joins us to explain the ripple effects of the tariff policy—from pricing pressure to supply chain shifts. We talk through how leaders can stay calm, analyze real risks, an
Revenue growth isn’t about luck—it’s about having the right strategy. Mark Osborne has helped businesses scale faster by fixing broken sales processes. In this episode, he shares what works—and what doesn’t—when it comes to predictable revenue growth. Key insights: ✅ Why most businesses struggle with sales conversion ✅