Why Every Founder Needs To Build Digital Gravity - Cody Schneider
Cody Schneider is the Co-founder of Swell AI, where he leads the development of AI-powered tools that repurpose audio and video content into multiple formats, simplifying and enhancing marketing efforts. Cody also co-founded Drafthorse AI, an AI-driven SEO engine that produces SEO-optimized articles in minutes. As the President of Acclaim Podcast Agency, he has successfully grown numerous podcasts, achieving Top 20 rankings for shows like The Root Cause Medicine Podcast and The Biotech Startups Podcast. In this video, Cody shares his insights on building trust through daily content, growing newsletter subscribers organically, and strategies for building efficient content creation systems. Cody also dives into topics like using AI personas in marketing, the importance of behind-the-scenes content, and how data-driven iteration fuels non-linear growth. Chapters: 00:00 - Building Trust through Daily Content 05:31 - Growth Flywheel Strategy 08:23 - How to Grow Newsletter Subscribers Organically 14:04 - AI Boyfriends vs AI Girlfriends in Marketing Strategy 19:30 - Building Efficient Processes and Systems 22:17 - The Power of Behind-the-Scenes Content 25:04 - Maximizing Mental Bandwidth in Content Creation 27:48 - Content Strategy for All Social Channels 30:32 - The Importance of Data and Iteration in Content Creation 41:38 - Nonlinear Growth Analysis Learn More About Orbit Marketing: → Visit Our Website: https://orbitmarketing.io/ → Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl → Join Our Newsletter: https://newsletter.orbitmarketing.io/ Connect with Cody Schneider: → Swell AI: https://www.swellai.com/ → Cody Schneider: https://codyschneider.com/ → Cody's LinkedIn: https://www.linkedin.com/in/codyxschneider/ → Cody's Twitter: https://x.com/codyschneiderxx This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com
From "The Orbit Marketing Podcast"
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