Why Books Still Matter in a World Full of Noise | Rob Walling

Send us a text In a world where everything online disappears in 24 hours, why are books still the thing we remember? I recently sat down with Rob Walling — a serial entrepreneur who has started six companies, bootstrapped five of them, and written multiple bestselling books, including Start Small, Stay Small and The SaaS Playbook. What struck me most in our conversation wasn’t just his track record. It was how deeply he believes in books as a creative act and a lasting force in a noisy world. Timestamp: 00:00 – Why Rob felt familiar before we even met 01:26 – Why books still matter in a world of social media 02:57 – How Start Small, Stay Small quietly became a classic 04:06 – Being “first to the niche” and serving developers-turned-founders 05:06 – Validating a book idea with a landing page and real emails 07:29 – Is SaaS creative? How Rob channels his creativity into business and books 11:13 – Why I started my podcast to interview Gay Hendricks 17:45 – Modeling creativity and entrepreneurship for our kids 20:11 – Rob’s take on AI, startups, and the future of content 34:22 – The lasting power of books vs. content 40:07 – The books that changed Rob’s life 47:11 – What his next book will cover and why it matters Full show notes COMMUNITY PROGRAMS 📚 Write and Publish your book CONNECT 📷 Instagram 🎬 TikTok 👫🏻 Facebook 💼 LinkedIn 🐦‍⬛ Twitter 🤝🏻 Apply to be a Guest LEAVE A REVIEW ✍🏻 Review on Apple Podcasts ✍️ Review on Spotify 🖱️ Episode Webpage