Why 90% of Marketing Goals Fail (And How to Be the 10%), feat. Diana Klochkova

Vague goals are sabotaging your marketing! In this episode, learn a proven formula for crafting objectives that truly move the needle, spot hidden costs in your strategy, and get real-world tips for balancing brand-building with performance. And don"t forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You"ll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details. ==Let"s Break It Down==04:47 Adapting and Learning in Marketing08:25 Conflicting Objectives in Teams12:16 "Straightforward Marketing and Math Insights"15:12 NBA Teams" Digital Transformation Insights20:13 "Flexible Objectives in Ad Campaigns"22:41 Balancing Brand and Growth Strategies25:17 Pioneering Social Media Strategy29:44 Lead Utilization Issues at Twitter32:31 Refreshing Change at Omnicom35:47 Massive Twitter Ad Spend Showdown40:24 Audience Understanding in Leadership41:13 "Choose Your Battles Wisely" ==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast ==Leave a Review== Hey there, StrategyCast fans! If you"ve found our tips and tricks on marketing strategies helpful in growing your business, we"d be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!