What You Aught to Know with Erika Biddix

In this episode of Connect the Knox, host Julia Hurley interviews Erika Biddix, owner of the co-working space Aught. Erika shares her journey from launching Girl Boss Offices to rebranding as Aught, highlighting her mission to support female entrepreneurs. They discuss the significance of archaic words in branding, the impact of the pandemic on business models, the challenges and successes of women in entrepreneurship, and Erika's role as an entrepreneurial strategist. The episode delves into the importance of purpose-driven business, flexible working environments, and the support communities that aid women in defining their own success.     Show Highlights: (00:00) - Intro (01:00) - The meaning behind Aught (02:27) - Rebranding from Girl Boss Offices to Aught (05:06) - Transitioning from corporate work to being an entrepreneur (06:32) - The biggest self-hurdles for Erika (08:14) - Tips that will make a business last (10:42) - Ad - Just Homes Group (11:12) - The biggest challenges facing women in business (13:32) - Is childcare an issue for working women in Knoxville? (14:26) - Erika's thoughts on return to office (16:33) - What goes into transitioning into entrepreneurship (18:29) - Where you can find more from Erika and Aught     Links Referenced: Aught’s website: https://weareaught.com/   Aught’s Facebook Group: https://www.facebook.com/groups/942222426470098   Aught’s Instagram: https://www.instagram.com/weareaught   Erika’s Facebook Page: https://www.facebook.com/profile.php?id=61555790129038   Erika’s Instagram: https://www.instagram.com/erikabiddix/   Connect with ConnectTheKnox - Follow the Podcast - iTunes Spotify Or wherever you listen to Podcasts Podcast Created With Riverside.fm - Connect with Julia - Follow me on TikTok Connect with me on Instagram Find me on Twitter Follow me on Facebook - Buy or Sell a home in Knoxville - Just Homes Realty Group: www.justhomesgroup.com Find my Home Buyers & Home Sellers Guide here: https://linktr.ee/thejuliahurley