Jim James & Karen Tan , The UnNoticed Entrepreneur

Singapore based entrepreneur gets customers to paint their own cinema. The Projector story with Karen Tan.

20 Apr 2023 • 25 min • EN
25 min
00:00
25:37
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Get Noticed! Send a text. In this episode of The UnNoticed Entrepreneur, Jim James interviews Karen Tan, the founder and CEO of The Projector, an independent cinema and arts and cultural space in Singapore. Karen shares how The Projector was created to provide a mental breathing space where people can engage with interesting content and break out of their silos. The space shows alternative film content, hosts non-film content, and invites different interest groups to feel comfortable sharing the same space. Karen also shares how The Projector started, which was a crucial piece of the puzzle in getting noticed and on the radar. Karen provides some tips on how to create a community-led business to get an entrepreneur and a business noticed. She emphasises the importance of getting the neighbourhood behind the business before opening the doors and screening films. In The Projector’s case, they used crowdfunding as a marketing tool to bring like-minded people together, raise money, and build project ownership. She encourages entrepreneurs to fill a void in the landscape and make their business community-led to attract a loyal following. By doing so, people feel invested in the success of the business, and it becomes a community effort. AWeber Grow, sell, and engage with your audience—all from a single platform Loom Record quick videos to update your team and cut down meetings by 29%. Printful Turn your ideas into unique products - Create custom products with your own design! VideoSnap Turn your talks, podcasts, videos, audios or streams into shareable videos in just a few clicks! Post-production, transcript and show notes by XCD Virtual AssistantsProwly - the media relations platform Prowly has everything you need to get your PR work done. Graphic design toolbox - Visme Create visual brand experiences for your business whether you are a pro designer or a total novice. Viddyoze: Create client-grabbing videos Client-grabbing videos in just 3 clicks with the world's most powerful video animation platform Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the Show. Am I adding value to you? If so - I"d like to ask you to support the show. In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights. Monthly subscriptions start at $3 per month. At $1 per hour, that"s much less than the minimum wage, but we"ll take what we can at this stage of the business. Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it. If I"m adding value to you, please support me by clicking the link now. Go ahead, make my day :) Support the show here.

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