This One Platform Reaches 90% of $75K+ Earners (and You’re Not Using It)

Sleeping on YouTube Shorts = leaving serious money on the table. In this episode, David Brickley breaks down why YouTube Shorts is the most underrated (and underused) platform—and why your brand should be taking it way more seriously. 📊 This episode covers: - Why 90% of $75K+ US earners are on YouTube - The crazy scale of YouTube Shorts (70B+ daily views!) - Why just cross-posting your vertical content is a no-brainer - How YouTube Shorts’ engagement rate stacks up against TikTok and IG Reels - Why short-form video discoverability on YouTube is wide open right now 🚀 Your high-value audience is already there. Are you? 📩 If you found value in this episode, drop us a comment or leave a 5-star review on Apple Podcasts to let us know: https://podcasts.apple.com/us/podcast/business-of-social/id1328600108 #YouTubeShorts #ContentStrategy #VideoMarketing #BusinessOfSocial #STNDigital Interested in becoming a guest on the podcast? Reach out to our team at businessofsocial@stn.digital -------------------------------------------------------------------------------------------------------------------------------------------------------------- STN Digital is a social-first marketing agency that specializes in launching brands and building highly engaged audiences.           ➡Check us out: https://www.stndigital.com/           ➡Get in touch with our team: https://www.stndigital.com/contact/ --------------------------------------------------------------------------------------------------------------------------------------------------------------   Want more insights? Follow David: TikTok: https://www.tiktok.com/@davidbrickley Twitter: https://twitter.com/DavidjBrickley LinkedIn: http://www.linkedin.com/in/brickley Instagram: http://instagram.com/davidjbrickley Facebook: https://www.facebook.com/davidjamesbrickley