The Strategy Behind Strategic Alliances

Episode 74: The Strategy Behind Strategic Alliances Welcome to The Pursuit of Badasserie: The Podcast and our very first episode in the same room! Normally, we broadcast internationally, but today we are both in Bangkok, Thailand and bringing you all the knowledge about strategic alliances or strategic partnerships! In this podcast episode, we're diving deep into what makes strategic alliances tick and why they're absolutely crucial for growing your business. We'll chat about how these partnerships are like secret weapons for expanding your reach and tapping into new opportunities. From shared goals to trusty communication, we'll break down the key ingredients that make these alliances work. So kick back, tune in, and join the conversation on why teaming up could be the game-changer your business needs to thrive in today's competitive world. In this episode, we discuss: The difference between strategic alliances, strategic partnerships, and referral marketing Relationship building Building momentum What to look for in a strategic partner Aligning values Making the time for strategic partners Adjacent business connections and competitors Leveraging Putting in the work Examples of strategic alliances How Lynn & Amanda are both partners and strategic alliances Holding each other accountable Begin proactive in your strategy Helping you expand Tit for tat myth Referral relationships Giving back, the Giver’s Gain Understanding each other’s needs How can you support each other? Educating your team/alliance Nurturing relationships Finding the right people Learning and growing together The importance of communication and accountability 3 to 5 to thrive Strategy vs Fan Clubs or Friends Make sure to subscribe to our YouTube or Spotify and leave us a review! Like the show? LEAVE US A REVIEW wherever you listen! Have a question? CONTACT US at info@thepursuitofbadasserie.com! Want to sponsor us? Find out how HERE. --- Send in a voice message: https://podcasters.spotify.com/pod/show/thepursuitofbadasserie/message Support this podcast: https://podcasters.spotify.com/pod/show/thepursuitofbadasserie/support