The Marketing Playbook From Nik Sharma, "The DTC Guy"

Nik Sharma, “The DTC Guy,” kicks off the Shopify On Location in New York series with his marketing playbook. His recommended combination of organic content and paid media has helped grow some of the biggest DTC brands, including Juneshine and Caraway. For more on Nik Sharma and show notes: https://www.shopify.com/blog/nik-sharma-marketing