The 5 Questions Your Homepage Must Answer to Convert Clicks to Clients

24 Mar 2025 • 5 min • EN
5 min
00:00
05:27
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Five Essential Questions Your Homepage Must Answer Your homepage is more than just a welcome mat; it"s a snapshot of your entire business. In this video, we cover five critical questions every homepage needs to answer to convert visitors into ideal clients and rank well on Google. First, make sure your homepage clearly states what you do, followed by defining your audience. Next, distinguish what makes you different and guide visitors on what to do next. Lastly, build trust by showcasing testimonials and social proof. Bonus tips include leveraging SEO strategies and starting with your services or about page if you"re stuck. 00:00 Introduction: The Importance of Your Homepage 00:16 Question 1: What Do You Do? 01:07 Question 2: Who Do You Help? 02:25 Question 3: What Makes You Different? 03:04 Question 4: What Should They Do Next? 03:28 Question 5: Why Should They Trust You? 04:14 Bonus Tips and Recap Follow Dear Kate Brand Strategy on Instagram Learn more at Howyoupicturedit.com

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