Smarter, Not Harder: How AI Is Reshaping the Marketing Playbook

07 May 2025 • 9 min • EN
9 min
00:00
09:22
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Alex Greenwood discusses the transformative impact of artificial intelligence (AI) on marketing. He emphasizes how AI is already integrated into marketing strategies, enhancing creativity and efficiency. He covers core AI technologies such as machine learning, natural language processing, and predictive analytics, and explores their practical applications in creating personalized customer experiences and improving content creation. \ Alex also shares insights on the future of AI in marketing, highlighting the importance of using these tools thoughtfully and ethically to maintain the essence of creativity. CONNECT:⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠ Office Hours! Email Alex a voice mail -- just send an MP3 with your first name, city, and brief questions here. Alex will play your message on the show and do his best to answer your questions or comments. Shy? If you would prefer not to record your voice, just email the question with first name and city here⁠. Subscribe! Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content! Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.

From "PR After Hours with Alex Greenwood"

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