PR After Hours with Alex Greenwood

Host J. Alex Greenwood explores one of the most overlooked (and most powerful) aspects of successful branding and communications: emotional triggers. Why do smart people make seemingly irrational buying decisions? Why do some campaigns stick and others fizzle? The answer lies in psychology, not product specs. From Nike

Sleep: not the poetic kind. Not the eternal kind. Just the plain, essential, sanity-saving kind. In this reflective solo episode, host Alex Greenwood explores how his relationship with sleep has changed over the years—and why it may be time for you to reconsider yours, too. From the overcaffeinated glory days of hustle

Ever been told to "own" a project but given no team, no budget, and zero authority? You’re not alone. Alex unpacks the all-too-common workplace trap of the invisible mandate—where professionals are tasked with major goals but left powerless to execute them. 🔥 Topics covered: Why “responsibility without authority” is q

Alex Greenwood sits down with certified executive coach and PR veteran Katie Neal to tackle one of the PR world’s dirtiest secrets: burnout. What makes PR a perfect storm for overwork and perfectionism? How do you tell “normal busy” from “I-can’t-get-out-of-bed” exhaustion? Katie breaks it down with empathy and no-nons

Alex shares a candid take on the risks behind the rise of Buy Now, Pay Later (BNPL) services like Klarna, Afterpay, and Affirm. Inspired by a recent LinkedIn post and his appearance on the Moneywise for Teens podcast, Alex breaks down why these easy credit options aren’t always as harmless as they seem—especially for y

After 14 years of running his own shop, Alex reflects on the real difference between being an entrepreneur and being entrepreneurial. Spoiler alert: it involves a lot of metaphorical tap dancing, missed vacations, and a few no-call no-shows. Alex takes an honest, no-BS look at the pride, burnout, and lessons learned fr