How to Stop Chasing Followers and Build a Loyal Following with Top Podcaster Espree Devora

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small business This episode offers some incredible mindset shifts that I know you will benefit from. I felt so inspired and motivated after this conversation with Espree, so I know you will feel the same way while listening. TOPICS WE COVER IN THIS EPISODE: The difference between brand building and community buildingThe problem with the words “get” and “convince”Why it’s crucial to understand your market Questions you should ask yourself when deciding how to make an impactHow journalism differs from podcastingThe difference between serving and sellingHow to make sure you avoid entitlement Resources Mentioned:Follow Espree on Twitter - http://twitter.com/espreedevoraFollow Espree on Instagram - http://instagram.com/espreedevoraConnect with Espree on LinkedIn - http://linkedin.com/in/espreeFollow Gloria on Instagram - http://www.instagram.com/gloriachouprConnect with Gloria Chou on LinkedIn-https://www.linkedin.com/in/gloriaychou Join Gloria Chou"s PR Community- https://www.facebook.com/groups/428633254951941 If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.  Additional Resources:Get the PR Starter PackLet’s connect on Instagram