Small Business PR

Updated: 26 May 2025 • 191 episodes
www.gloriachoupr.com/podcast

For any small business owner or entrepreneur who wants to get more visibility and brand recognition without any PR experiences, the Small Business PR podcast is the place for you.  With untraditional yet proven strategies to help you hack your own PR and marketing without ads or agencies, this podcast will give you a roadmap to go from unknown to legendary, regardless of how "early" or "small" your business is.  Join us every week as our host, Gloria Chou, award-winning small business PR expert to thousands of entrepreneurs worldwide, helps you uncover your roadblocks, find your press-worthy angle, and unlock your greatest potential as the purpose-driven leader you already are.  With interviews with top-tier journalists, diverse founders, and purpose-driven subject experts, this podcast will be your rocket fuel to getting your brand in front of thousands of customers who like and trust you.  The best part? You don't need to have any "industry connections" or a huge budget to position yourself as the sought-after industry authority you know you are!  Join us for the #1 PR Masterclass to learn the 3 step method to landing media features in 30 days at www.gloriachoupr.com/masterclass

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Think community-building is only for influencers or digital brands? Think again. In this episode of Small Business PR, host Gloria Chou sits down with Madison Page—business growth strategist and host of The Small Business Growth Podcast—to break down exactly how physical product businesses can turn customers into loyal

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In this powerful episode of the Gloria Chou PR Podcast, we sit down with Marcia Hacker, founder of Sauipe Swim—a sustainable, size-inclusive swimwear brand that has been featured in Oprah Daily (print + online!), BuzzFeed, and Brides. Once skeptical and burned by traditional PR agencies, Marcia reveals how she took con

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In this powerful episode of Small Business PR with Gloria Chou, we’re joined by the incredible Yve-Car Momperousse, founder and CEO of Kreyol Essence—the Haitian beauty brand seen on Shark Tank and now sold at Sephora, Ulta, Whole Foods, Amazon, and more. From a personal hair loss crisis to building a $50M clean beauty

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Want to get featured in the media but feel held back by fear, imposter syndrome, or the anxiety of being seen? In this episode of Small Business PR, I share the 3 powerful PR mindset shifts every small business owner needs to confidently show up, pitch their story, and land media coverage—without second-guessing themse

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Are you tired of following Instagram formulas, tips, and tricks that no longer work? You’re not alone—and you’re not doing anything wrong. In this episode of Small Business PR, host Gloria Chou chats with Instagram strategist and content expert Shannon McKinstrie—an Instagram OG with over 270,000 organic followers. Tog

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Want to land media coverage without hiring a PR agency, paying for ads, or having industry connections? In this episode, PR expert Gloria Chou shares the exact framework that has helped thousands of small business owners get featured in Forbes, The New York Times, Marie Claire, and more—without spending a cent. You’ll

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