Send This One Email (That Cuts Through the Noise) the Day AFTER GivingTuesday

26 Nov 2025 • 9 min • EN
9 min
00:00
09:52
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Most organizations rush straight from GivingTuesday into metrics, wrap-ups, and end-of-year planning, but if you do, you’re missing the most valuable moment of all: the DAY AFTER, when donors are still inspired and emotionally connected to the gift they just made.  In this replay of my most downloaded episode ever, you’ll hear the super simple, text-only email that can dramatically strengthen donor relationships, why it works, and how the responses can uncover donor motivations you’d never know otherwise. Every single donation represents a person who chose your cause among MILLIONS of nonprofits! And these replies can become fuel for future campaigns, major donor follow-ups, and segmentation strategies.  Resources & Links Already have a monthly giving program? The Mini Monthly Giving Mastermind starts in January and is just for you. Register now for the FREE Monthly Giving Summit on February 25-26th, the only virtual event where nonprofits unite to master monthly giving, attract committed believers, and fund the future with confidence. Let"s Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!

From "Missions to Movements"

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