NYBD & Bakery, It's a Sweet World & Italian Rainbow Cookies with Lenny & Adaeze Rosenberg
On this episode of Taste Buds with Deb, host Debra Eckerling speaks with Lenny Rosenberg and Adaeze Nwanonyiri Rosenberg, owners of New York Bagel Deli and Bakery - aka NYBD and Bakery. The husband-and-wife team also own Bea's Bakery in the Valley, as well as star in "It's a Sweet World" on JLTV and have a cookbook by the same name. NYBD and Bakery combines Lenny's Jewish, baking and restaurant roots with Adaeze's Nigerian culture and design (interior, exterior, presentation) expertise. "It's a really classic bakery that's based with Jewish products, but also is multicultural," Lenny explains. "We wanted to merge cultures; that's what we're all about." He adds, "We realized, going through all the bakery products that I've made over the years, they're all multicultural: rainbow cookies are Italian, Danish are from the Danish … almost every single recipe is from another culture." These foods all have a story behind them, along with cultural significance. For instance, the kola nut in their red velvet cupcakes are from Adaeze's Nigerian background, and it is as significant in their rituals as breaking bread (challah) is in the Jewish culture. Whether you are embracing different cultures or getting ready to bake, it's important to be open-minded, curious and always willing to learn. "Our brand is It's a Sweet World," Adaeze says. "Always think positive … live, laugh and eat." Lenny and Adaeze Rosenberg share the NYBD and Bakery backstory, as well as some of their favorite multi-cultural treats and tips for baking success. They also share their recipe for Italian rainbow cookies, which you can find at JewishJournal.com/podcasts. Learn more at ItsASweetWorld.com and JLTV.com, get It's A Sweet World at your favorite book store and follow @Its_a_sweetworld and @nybdbakery on social media. For more from Taste Buds, subscribe on iTunes and YouTube, and follow @TheDEBMethod on social media.
From "Taste Buds With Deb"
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