Niche Mastery: Building a Multi-Million Dollar IP Portfolio with Rick Martin

Join me in this episode of The Renegade Lawyers Podcast, as I interview Rick Martin, a seasoned intellectual property attorney, who shares his journey from general practice to becoming a niche specialist. Discover how Rick leverages his expertise to help businesses build multi-million dollar IP portfolios. Explore his innovative fractional IP counsel program and the strategies behind his successful marketing methods.  Whether you"re a lawyer, entrepreneur, or just curious about intellectual property, this episode offers valuable insights and inspiration! Ben Glass is a nationally recognized personal injury and long-term disability insurance attorney in Fairfax, VA. Since 2005, Ben Glass and Great Legal Marketing have been helping solo and small firm lawyers make more money, get more clients and still get home in time for dinner. We call this TheGLMTribe.com What Makes The GLM Tribe Special? In short, we are the only organization within the "business builder for lawyers" space that is led by two practicing lawyers. One thing we"re sure you"ve noticed is that despite the variety of options within our space, no one else is mixing the actual practice of law with business building in the way that we are. There are no other organizations who understand the highs and lows of running a small law firm and are engaged in talking to real clients. That is what sets GLM apart from every other organization, and it is why we have had loyal members that have been with us for two-decades.