MBS873 - From Ice Rinks to Boardrooms: JR Butler’s Playbook for Transitioning Athletes and Veterans into Elite Careers

Send us a text In this inspiring episode of The Matt Brown Show, Matt sits down with JR Butler, the founder and CEO of Shift Group. From hockey rinks in Boston to the boardrooms of North America, JR shares his personal journey of transitioning from being a professional athlete to creating a company that bridges the gap for retiring athletes and military veterans entering the business world. Shift Group isn’t just a platform—it’s a movement. With its unique blend of self-discovery, micro-learning, and coaching, JR’s company transforms individuals into highly competitive, resilient, and coachable professionals that organizations can’t wait to hire. Matt and JR dive into everything from the parallels between sports and business, the process of rediscovering your identity after life-changing transitions, to the importance of perseverance in building a successful career and company. They also explore Shift Group’s innovative tech-driven recruiting platform and its mission to create lasting impact on a global scale. Support the show