Reid Hoffman & Sara Blakely , Masters of Scale

22. How to find your big idea, w/Spanx's Sara Blakely

21 Mar 2018 • 40 min • EN
40 min
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How to find your big idea? Look for it. And look for it. And be ready to act. Spanx founder Sara Blakely was actively seeking a business idea when she thought of Spanx (she shares a never-fail technique). Then she moved fast, found help in the right places, and went all-in. The result: A billion-dollar company and women's wardrobes transformed.. With cameos by National Geographic Explorer Andrés Ruzo, and the former director of the US Patent & Trademark Office Michelle Lee. Read The Boiling River by Andrés Ruzo. Read a transcript of this episode: Subscribe to the Masters of Scale weekly newsletter: See Privacy Policy at and California Privacy Notice at

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