Hidden Genius with Polina Marinova Pompliano

I’m excited to have Polina Marinova Pompliano who is the author of 'HIDDEN GENIUS: The Secret Ways of Thinking That Power the World's Most Successful People.' She is also the founder of The Profile, a media organization that studies successful people and companies. In this podcast episode, Polina Marinova Pompliano, founder of Profile discusses her career in journalism, her experience working at Fortune magazine, and her transition to starting her own media organization. Polina shares her insights on writing tips and advice for businesses looking to create content on different platforms. She also talks about the importance of authenticity, perseverance, and continuous learning in both journalism and entrepreneurship. The conversation also touches on the future of media companies and the importance of personal human trust, and much more! Timestamps Motivation for pursuing a career in journalism [00:00:23] Polina talks about how her childhood experience with the nightly news in Bulgaria sparked her curiosity and love for asking questions, which eventually led her to pursue a career in journalism. Learnings from working at Fortune magazine [00:02:08] Polina shares her experience working at Fortune magazine and the valuable lessons she learned about precision, accuracy, and context in journalism. Advice for improving writing skills [00:04:56] Polina gives tips on how to improve writing skills, including reading more, questioning your own beliefs, and avoiding absolute words like "everyone" and "never." Paulina's transition to entrepreneurship [00:08:49] Polina talks about her transition from being a writer to becoming an entrepreneur and starting her own media organization, Profile. Researching people for journalism [00:10:42] Polina shares her tips on researching people for journalism, including reading, watching, and listening to everything they've ever done to notice their mannerisms and ask unique questions. What makes winners different [00:14:16] Polina discusses what separates the top 1% of successful people, including their willingness to reinvent themselves, learn from failure, and bet on themselves. Facing Pain [00:16:53 - 00:19:30] Polina discusses the concept of facing pain and how it can lead to personal growth, using examples of ultra-athletes and a wrongfully imprisoned man. Writing a Book [00:19:30 - 00:22:22] Polina talks about her process of writing her book "Hidden Genius" and how she initially never thought she would write a book. Tracking Reader Feedback [00:22:41 - 00:24:20] Polina gives advice on how to track reader feedback for content creation, including using both quantitative and qualitative methods and staying true to the promise of the content. Experimenting with Content [00:24:37] Polina talks about the importance of experimenting with different topics and interests when creating content, and how it can lead to unexpected success. The Future of Media Companies [00:27:35] The discussion touches on the future of media companies, with Polina predicting that the top 1% of media companies will continue to thrive, while the middle ones will struggle. She also emphasizes the importance of personal human trust in the future of media. Favorite Online Tool [00:30:36] Polina shares her favorite online tool, Notion, and how it has helped her stay organized. Key Links Book - hiddengeniusbook.com Profile - https://theprofile.substack.com/ Email - This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit partnergrow.substack.com