How Winning Sports Brands Stay Ahead (Panel)

📍Recorded live at the Gondola Sports Summit 2025 in Denver, Colorado David joined Gondola’s Sports Summit 2025 panel: “The Agency Assist: How Various Production Companies and Creative Agencies Are Powering Team Growth.” Alongside David Herman (Fresh Tape Media) and Andrew Carter (Two Circles), this panel digs into what it really looks like to bolt on external support that actually moves the needle. From playoff runs to brand campaigns to day-to-day execution, they break down how the best teams are leveraging agencies as true extensions—not just vendors. 🧠 Inside the panel: - Why “agency” has become a loaded word—and how to build better partnerships - How internal teams and external partners can actually collaborate seamlessly - Real examples from brands like NBC Sports, the Indiana Fever, NASCAR, Golden State Warriors, and more - Honest talk about budgets, expectations, and how to prove ROI without only chasing follower count 🎥 David also references a past episode about SFSD—watch that one here: https://www.youtube.com/watch?v=8EMRUFdgkB8  📩 If you found value in this episode, drop us a comment or leave a 5-star review to let us know! Interested in becoming a guest on the podcast? Reach out to our team at businessofsocial@stn.digital ---------------------------------------------------------------------------------------------- STN Digital is a social-first marketing agency that specializes in launching brands and building highly engaged audiences.           ➡Check us out: https://www.stndigital.com/           ➡Get in touch with our team: https://www.stndigital.com/contact/ ---------------------------------------------------------------------------------------------- Want more insights? Follow David: TikTok: https://www.tiktok.com/@davidbrickley Twitter: https://twitter.com/DavidjBrickley LinkedIn: http://www.linkedin.com/in/brickley Instagram: http://instagram.com/davidjbrickley Facebook: https://www.facebook.com/davidjamesbrickley