How to Turn Micro-Influencers Into Growth Machines with Zachary Burgeson

Shake up your influencer strategy by harnessing the power of micro advocates! In this episode, learn how to drive authentic brand momentum, choose advocates who truly connect, measure ROI, and blend paid with organic buzz for lasting impact. And don"t forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You"ll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details. ==Let"s Break It Down==06:15 "Prioritizing Authentic Engagement"09:53 "Sustaining Reach Beyond Flashes"11:48 Amplifying Content Impact15:14 Influencer Collaboration Strategy Tips20:56 "Setting Influencer Partnership Expectations"24:01 Podcast Booking Strategy Insights28:46 Hybrid Marketing: Influencer & Brand Strategies33:29 "Influencer Dynamics in Car Culture"37:19 "Long-Term Conversion Strategy Insights"38:53 Budget Strategies for Gaining Trust ==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast ==Leave a Review== Hey there, StrategyCast fans! If you"ve found our tips and tricks on marketing strategies helpful in growing your business, we"d be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!