How to Run Customer Interviews with AI (Part 1)

Today, we build a machine to help you actually run customer interviews. We’ll use AI to tackle the big blockers—accountability, CRM setup, outreach, transcription, and even how to pick your first customer. You’ll hear the idea Brian is testing with the interview machine, and we’ll walk through exactly how AI can make the process faster, more uncomfortable (in the right way), and a lot more effective. Plus, a bit on creativity and being human.Tacklebox Customer Interview Workshop (starts 9/15)ClaudeCalendlyGranola 00:00 Intro 00:30 Avoiding Criticism 04:08 The Job of Customer Interviews 09:12 Smooth Jazz 09:30 Whisper Ideas 11:35 The Idea: 15:35 The AI Interview Machine 17:34 Accountability 19:13 Top of Funnel Outreach 21:18 Interview Execution 22:39 Synthesis 23:43 The End