Idea to Startup

Updated: 14 Aug 2025 • 250 episodes
idea-to-startup.simplecast.com

A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."

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Today, we talk about the difference between Entrepreneur Brain and Normal Brain. Normal Brain is out to sabotage your startup. We teach you Entrepreneur Brain to make sure that doesn't happen. Tacklebox 10-Day Customer Interview WorkshopAli Abdaal - The Good Student vs. The Good Entrepreneur Mindset (text, Ali's email

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Today, we'll help you get two months of work done in a weekend. We break down a four-part sprint framework that is actually realistic and manageable for founders with full-time jobs and families or dogs or other responsibilities / dense, unpredictable lives. We also show how a sprint helped launch Habit Kangaroo, one o

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Today, we'll help all the non-storytellers tell a compelling story about their business. We've got a framework that'll walk you through the ingredients of a compelling story, and a mise en place-inspired approach that'll help you get to story market fit. We've got some rules, some variables, some accelerants, and an ex

24 min
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Most startup advice says you need to be "maniacally focused" on one thing. I disagree. You need to balance your focus with some good old fashioned floundering. This episode is about the balance - when to focus and when to flounder - and how to build each skill. We even built a framework to help you out - The Four Rules

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One of the most-listened and shared episodes of 2024 - an episode that multiple people reached out months later to say "this single episode helped me launch my business." So, that's cool. It's on standing out in a crowded market, and it's on mice. Specifically, the guy who got rid of ours.  There are four lessons, a fr

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09 Jul 2025 • EN

Stop Beating Yourself Up

Today, we'll help you stop beating yourself up so that you have the space to take the creative, strategic risks your startup needs to be successful. We'll go through the Eight Eccentricities of Startups - stuff you beat yourself up over but shouldn't - and three practices to help you navigate them. We also talk about b

23 min
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