How to Leverage Layoffs into Launching Your Own Business Featuring Holly Jean

Holly Jean Jackson is a Revenue and Performance Consultant, Speaker, Podcast Host, Author, and Founder of Business Builder Throwdown. Her career encompasses a range of fields including technology, communications, organizational change, public relations, and content strategy. With over 12 years of experience, she has been instrumental in helping business leaders rejuvenate their physical, mental, and emotional well-being. Holly Jean has spearheaded a Local to Global Policy Initiative, influencing the impact of future leaders on communities. A fun fact about her: Holly Jean has performed as the first chair clarinetist in Carnegie Hall and holds a black belt in karate. Her Peak Performance Blueprint offers a comprehensive and pragmatic approach to success, recognizing that monumental business achievements require a life that is equally or more successful. Business owners engage her services to master the art and science of genuine success. Many lack direction, take insufficient action, and see lackluster results. Holly Jean steps in to help define and design a business roadmap that ensures impactful visibility, intentional profitability, and unfailing sustainability. In today's episode of Smashing the Plateau, you'll learn about Holly Jean's journey from multiple layoffs in corporate America to becoming a successful entrepreneur and finding the balance and respect that she desired in her professional life. Holly Jean and I discuss:The pattern of layoffs and health challenges in her corporate career [00:42]Acknowledging a need for appreciation and a push towards entrepreneurship [01:00]The dehumanization of layoffs in large companies [01:44]Transitioning to a consultancy role and how it differs from employment [05:03]Establishing a more respectful and balanced consultant-client relationship [06:14]Holly Jean's process of finding her consulting niche [08:15]The impact of COVID on her business strategy [10:46]How to strategically pivot your business for growth [11:37]The importance of niching down your target market [12:00]Leveraging personal achievements and passions to build your business [13:52]The significance of internal validation over external comparison [14:12]Tactical advice for transitioning from corporate to entrepreneurship [16:32]The critical role of community and support in building a successful business [21:07] Learn more about Holly Jean at: https://www.linkedin.com/in/hollyjjackson/ https://www.facebook.com/hollyjeanjackson https://www.instagram.com/coachhollyjeanjackson/ https://www.youtube.com/channel/UC3ElvJLGqpJ2ThA9utJCqMg www.hollyjeanjackson.com Thank you to our sponsor: The Smashing the Plateau Community