How to Create Winning Marketing Strategies Without Chasing Trends, feat. Marcel Nahm

What if your biggest marketing obstacle isn’t bad data, but the wrong diagnosis? In this episode of StrategyCast, learn how rigorous diagnostics fuel smarter strategies, why true differentiation matters, and how brand and performance marketing can win, together! And don"t forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You"ll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details. ==Let"s Break It Down==06:20 Opportunity Assessment Limitations10:20 "Marketing Insights at Pepper & Hershey"12:07 Bringing Consumer Insight to Operations17:25 "Strategic Differentiation for Brand Growth"19:55 "Diagnostics to Strategy: Making Choices"24:41 Assessing Strategic Opportunities26:59 Brand Stretching Limits: Arm & Hammer31:55 Integrated Marketing Key to Success34:49 Ad Tech Mistakes and ROI Challenges37:24 Marketing Basics: Broad, Inclusive Reach ==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast ==Leave a Review== Hey there, StrategyCast fans! If you"ve found our tips and tricks on marketing strategies helpful in growing your business, we"d be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!