How to Build SaaS for an Industry No One Knows About (Except Your Customers)

16 Oct 2024 • 26 min • EN
26 min
00:00
26:49
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Have you ever heard of the career readiness industry? It’s a rarely reported on but active auxiliary industry spanning career coaching and development, edtech, vocational training, higher education, and more. Just career coaching and development alone is valued at $45 billion. Harris Osserman founded Talk Hiring originally to turn voice notes into job applications as a B2C career-readiness product. He and his team changed trajectories into the B2B industry when a school district tried to buy them out as an interview prep tool. On the back of the successful pivot and many timely connections with hiring groups, Harris and his team developed Talk Hiring into a useful job interview simulation tool. Then they spun off a handful of other career-readiness apps when they saw the market was underserved. However, after the birth of his first child and a move to Atlanta, Harris was ready to sell Talk Hiring and look for something new to spend his time on. He created an account on Acquire.com and experienced just how effective it was to attract qualified buyers, securing seven offers within weeks. With the help of the Acquire team, he sourced an all-cash deal from a private buyer and closed quickly. Listen to Harris’ talk with Andrew as they discuss: How Harris pivoted into the career-readiness industry (he did a lot of volunteering). How Harris marketed his product (about five different ways). Why using Acquire.com can help you land a higher sale price. The startup building mistake to avoid if you want to attract buyers financing acquisitions with SBA loans. Harris is just getting started and you can follow him using the links below: Linkedin Twitter His blog

From "Startup Acquisition Stories"

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