How to Build an STR Business That Survives, Scales & Actually Sells | The STR Scale Show with Mike Reilly | Ep 33

20 Nov 2025 • 17 min • EN
17 min
00:00
17:32
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Your STR business is worth more than you think—if you build it the right way. In this episode, we break down the difference between operators who burn out… and operators who build real companies that survive, scale, and eventually sell for life-changing money. We also cover the hard lessons from companies that grew too fast, collapsed, or went bankrupt—and how to avoid their mistakes. In this episode you’ll learn: • Why your STR business already has real enterprise value • What happens if everything lives in your head (and how to fix it) • The operational mistakes that bankrupted a fast-growing STR company • How to build systems that survive without you • What buyers REALLY look for in an STR business • The path to a 7–8 figure STR exit If you want help building an STR business that actually runs without you — and is worth something one day — click the link below: https://go.strsecrets.com/podcast?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T033&utm_content=STRS 00:01:41 - Sonder going bankrupt 00:03:15 - talking about exits / long hold / vision 00:05:09 - private equity, Blackstone, KKR, etc. 00:06:47 - Vacasa, hyper-local focus, selling to PE 00:08:47 - SOP playbook, fear of death, what happens if you’re gone 00:10:20 - CEO role, brand, numbers, game plan 00:12:00 - not as easy as it looks, 70% with PMs 20+ units 00:13:19 - PE criteria, churn, “can somebody else run my business?” 00:14:55 - Built to Sell, books, contracts, “you not being the system” Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com/

From "Short Term Rental Secrets Podcast"

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