Lee Murray & Wendy Pease , Exploring Growth

Brand Messaging Across International Borders with Wendy Pease

04 May 2023 • 34 min • EN
34 min
00:00
34:50
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In this week's episode, join host, Lee Murray and special guest Wendy Pease as they delve into the fascinating world of international marketing and branding.  Wendy shares her expert insights on the importance of language and cultural understanding when it comes to expanding your business globally. She reveals the key factors that companies need to consider before taking the leap into international markets and highlights the critical role of quality translation and cultural sensitivity.  If you're interested in international marketing and expanding your business on a global scale, this is the episode for you.  Thank you for watching. If you are enjoying what you hear, please consider sharing it with a colleague or a friend. Have a guest recommendation, question, or just want to connect?  Go here: https://www.harvardmurray.com/exploring-growth-podcast Connect on LinkedIn: Lee - https://www.linkedin.com/in/leehmurray Wendy - https://www.linkedin.com/in/wendypease "The Language of Global Marketing" Book - https://www.amazon.com/Language-Global-Marketing-Strategies-International/dp/B09CLVY6YM/ref=sr_1_1?c... "Global Marketing Show" Podcast - https://open.spotify.com/show/74C4ECk4tFeMc8KX8FRlzc?si=a7fab1d33c7d4326

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