
What does smart leadership look like in a world obsessed with hustle? In this episode, I sit down with Luis Báez—former Silicon Valley exec turned sales strategist and personal branding powerhouse—for a conversation that’s honest, energizing, and full of practical wisdom. Luis shares the leadership mindset shift that changed everything for him, how he built a sales career rooted in integrity, and why authenticity is still your biggest business advantage. We talk about what it means to build a brand that sells with soul, how to navigate leadership without losing yourself, and yes—we even bond over our shared love of the em dash. 💡 We Talk About: How Luis knew when it was time to leave Google, Uber, LinkedIn, and Tesla Why authenticity—not automation—is your edge in an AI-driven world The biggest myths about personal branding (and what actually opens doors) How Luis helps leaders and founders land high-end clients without grinding The 8–12 touch rule: what most people get wrong about sales follow-up How I use video (and so does Luis!) to build trust and connection What smart leadership really looks like—and why self-awareness is the key Our favorite punctuation mark (spoiler: it’s the em dash) Guest Links Learn more about Luis at luisbaez.com Check out his LinkedIn Learning course on personalized sales Explore his Revenue Recode Method programs Follow Luis on LinkedIn: linkedin.com/in/baezluis Brand for Good Links Email your thoughts about this episode: connect@prosperforpurpose.com Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands Follow me on LinkedIn: https://www.linkedin.com/in/lorraineschuchart/ Follow Lorraine on Instagram: @lorraineschuchart Follow Prosper for Purpose on Instagram: @prosper4purpose Additional resources from Prosper for Purpose: https://www.prosperforpurpose.com ❤️ If You Loved This Episode… Be sure to subscribe so you never miss a conversation, and leave a review so more purpose-driven leaders can find Brand for Good.
From "Brand for Good"
Comments
Add comment Feedback