Ep159 The Go-to-Market Mistake Most CEOs Make—and How to Fix it with Expert Garrett Mehrguth

06 May 2025 • 46 min • EN
46 min
00:00
46:32
No file found

Most GTM strategies miss the mark—and CEOs are often the reason why. In this episode, Garrett Mehrguth reveals the critical mistake leaders make and how to align sales, marketing, and messaging around the right buyers. Connect with Garrett Mehrguth https://www.linkedin.com/in/garrettmehrguth/  (25) Directive: Posts | LinkedIn Connect with Alice Heiman LinkedIn Profile: https://www.linkedin.com/in/aliceheiman/ Alice’s Website: https://aliceheiman.com/

From "Sales Talk for CEOs"

Listen on your iPhone

Download our iOS app and listen to interviews anywhere. Enjoy all of the listener functions in one slick package. Why not give it a try?

App Store Logo
application screenshot

Popular categories