Ep 7.17 Inside the Franchise Playbook: Leadership Lessons for Executives Seeking Freedom

Leaving corporate for business ownership is thrilling—and terrifying. Verdine Baker, a franchise executive who’s guided hundreds of owners, shares what really happens when fear meets opportunity—and how resilience and culture create lasting success. With Meg Schmitz leading the conversation, senior executives will discover the playbook to step out confidently and build freedom on their own terms.